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January 14 @ 8:30 am - 10:30 am EST
Best Practice Forum: Discussion on Customer Access and Inclusivity
Join SBN on January 14th at City CoHo for a Best Practice Forum. Learn how to provide a better customer experience for a diverse customer base across multiple dimensions, including but not limited to race, ethnicity, socioeconomic background, sexual orientation, religious beliefs, gender identity, disability status, and age.
It’s not the 20’s anymore, not the 1920’s anyway, and smart business owners know that the product or service they provide needs to reach a varied audience while feeling personalized at the same time. Beyond developing new customers Triple Bottom Line business owners understand the inherent value that exist in ensuring individuals who have been directly or indirectly excluded from markets have access to goods and services.
Inclusive hiring practices, intentional marketing campaigns, pricing and even the layout of your physical space send signals to potential customers about your company and its values.
No matter how aware you might be we all have blind spots, make sure you’re taking time to evaluate an extremely important component of your business: assess & inclusivity.
If you’ve got a New Year resolution to expand your customer base while being mindful of who you reach you will want to be part of this conversation.
Speaking on the panel will be:
Koert Wehberg is the Executive Director Mayor’s Commission on People with Disabilities in the City of Philadelphia. Koert is responsible for seeing that the Commission serves as a forum for discussion on matters related to the disability community, and provides an opportunity for people with disabilities to voice their opinions about City programs and services. Koert Wehberg received his J.D. from the Syracuse University College of Law in 2008 with a certificate in Disability Law and Policy. After law school, he received a prestigious two-year Equal Justice Works Fellowship—allowing him to represent low-income people of color with disabilities in general accessibility, fair housing, and employment discrimination matters in New York City at New York Lawyers for the Public Interest. Koert stayed at New York Lawyers for the Public Interest as a staff attorney through 2011, when he moved to Philadelphia and joined Disability Rights Pennsylvania. In his position with Disability Rights Pennsylvania, Koert represented children and adults with disabilities in special education, employment, and other disability discrimination matters.
Meaghan F. Washington is the Marketing & Communications Coordinator at Mariposa Food Co-op. Meaghan became a member of the Co-op through its Food for All program, in 2017. She is a full-time staff member and serves as the Marketing and Communications Coordinator. For the last decade, she has been in the communications arena in both professional and freelance capacities and was delighted to use those skills to further the mission of Mariposa.
Stephanie Jackson is the Business Owner of Practical Sanctuary, a sensory design business in Philadelphia that creates extraordinary spaces which nurture and inspire to support the highly sensitive and neurodiverse. Specializing in clients with high sensory sensitivities, she works closely with clients to leverage and adapt their space to their unique needs, creating designs which support their nervous system and allow clients to function at their peak.
Zach Wilcha is the Executive Director of the Independence Business Alliance, Greater Philadelphia’s LGBTQ Chamber of Commerce. He has been responsible for expanding the IBA and broadening its reach in the business community. The IBA provides opportunities, access and resources to LGBT professionals and allies and promotes economic development, growth, diversity and leadership in the Philadelphia area. It is a membership-based business advocacy organization dedicated to making the Philadelphia region an influential and diverse LGBT business community with an impact on economic development, equal rights and policy issues.
Jenna Peters-Golden serves as a consultant/facilitator at AORTA, (Anti-Oppression Resource and Training Alliance.) AORTA is a worker-owned cooperative devoted to strengthening movements for social justice and a solidarity economy. Jeanna is an organizer, trainer, anti-Zionist Jewish rabble-rouser and artist. She is a white queer with class privilege, raised in southeastern Michigan and currently based in West Philadelphia. As a facilitator, Jenna loves to use art and storytelling as tools for staying grounded in political history and collective vision, in order to support groups generating new ways forward. She believes that all people and groups have the ability to grow and transform, and her belief in transformation is critical to her work.
Having trouble registering as a member? Make sure you are signed into SBN’s member portal before attempting to register. If you’re still having trouble, email email Larry Downey, SBN’s Membership Manager, at [email protected]. Visit our website to learn more about membership.
Best Practice Forums are a series of workshops that bring B Lab’s Impact Assessment to life. Business owners come together in an honest, vulnerable, and supportive environment to exchange challenges and learnings regarding practicing the triple bottom line. Attendees leave feeling validated and inspired, with tangible ideas for improvements in their own businesses.