Maybe You Are An Expert (Part II)

Maybe You Are An Expert (Part II)

Jan 13, 2017 | Advocacy

This Marketing Communications column was written by Michael Kleiner of Michael Kleiner Public Relations Consulting & Web Design. Last week’s tip discussed how publishing a book establishes your status as an expert in that area and how my memoir about Norway led to...
Dealing With News Media

Dealing With News Media

Dec 16, 2016 | Advocacy

Part One This column was written by Michael Kleiner and John Shiffert of Michael Kleiner Public Relations Consulting & Web Design While entire books have been written about how to deal with electronic and print journalists, that is, how to best present yourself...